What is the AI Referral Report in MultiHub?

Track AI-driven traffic with this MultiHub report.

This report tracks traffic from AI-driven search platforms such as ChatGPT, Gemini, Perplexity, etc. — covering a total of 15 different AI search sources — to provide greater visibility into AI-generated referrals.

 

Currently, this data is for insight purposes only, as AI search is still evolving. No changes to our SEO strategy are necessary at this stage. We’ll use these insights to conduct internal research and evaluation, but there are no immediate action items or strategy adjustments tied to this report.